MarketBook Awards Blog Archive

    Unverferth Receives ASABE’s AE50 Award For Air Command Section Control System
    Posted On: January 26, 2026
    Unverferth Manufacturing Company’s Air Command Section Control System, designed for Unverferth Pro-Force dry fertilizer spreaders, has received the prestigious AE50 Award from the American Society of Agricultural and Biological Engineers (ASABE). ...
    International Design Prize For Case IH Next-Generation Axial-Flow Combine
    Posted On: April 29, 2024
    The distinctive new style of the next-generation Case IH Axial-Flow combine has won the internationally-acclaimed Red Dot Design Award for product design. ...
    New Holland T7 Methane Power LNG Tractor Wins 2023 Green Good Design Award For Sustainable Design
    Posted On: May 4, 2023
    The honor recognizes the “world’s first LNG tractor” as one of the most important examples of a sustainable design. ...
    Massey Ferguson’s Hesston Hay Machines Win 2023 AE50 Awards
    Posted On: February 10, 2023
    “From the industry’s first large square baler to these cutting-edge releases, Hesston by Massey Ferguson has led the hay and forage industry when it comes to reliable, user-friendly solutions,” says Massey Ferguson’s Matt LeCroy. ...
    Case IH & New Holland Win ASABE AE50 Awards For Planter, 3-Point Hitch, Sprayers & Round Balers
    Posted On: January 12, 2023
    AE50 awards recognize 50 products each year from the agriculture, food, and biological systems industries for outstanding innovation, engineering advancement, and impact on the markets they serve. ...
    New Holland Straddle Tractor Concept Wins German Design Awards 2023
    Posted On: December 15, 2022
    The concept was presented at SITEVI 2021 through a video and is a co-production of New Holland Agriculture and Italian design firm Pininfarina. ...
    John Deere Wins AE50 Awards For Innovative Tractors, Harvesters, Planters & Sprayers
    Posted On: January 25, 2022
    “No other company in agriculture invests more time, money, and energy into research and development than John Deere,” says Joel Dawson, manager, production and precision ag for John Deere. ...
    Can-Am Commander XT-P Wins 2021 Good Design Award
    Posted On: January 18, 2022
    Good Design says the UTV offers a “spirited, sporty ride that allows the rider to push their limits while providing the storage and utility of a working vehicle.” ...
    CNH Industrial Case IH & New Holland Farm Machinery Brands Win Four ASABE AE50 Awards
    Posted On: December 17, 2021
    Winning products included Case IH’s Patriot 50 sprayers, WD5 windrowers, and Fast Riser 6100 planters, as well as New Holland’s Horizon Ultra tractor cab. ...
    Self-Propelled Fendt Rogator 900 Series Applicators Win AE50 Award
    Posted On: November 19, 2021
    The Rogator 900’s versatility gives growers more precise control over both the method and timing of application, all while replacing multiple machines. ...
    Massey Ferguson 8S Series Tractors Among 2022 AE50 Awards Winners
    Posted On: November 18, 2021
    The tractor’s Protect-U design increases separation between the cab and hood for better fresh air flow to the engine and quieter operating conditions in the cab with a noise level of just 68 decibels. ...
    Fendt 300 Vario Gen4 Series Recognized In 2022 AE50 Awards
    Posted On: November 18, 2021
    Fendt says that many of the technological tools of its larger, higher-horsepower tractors are also found in its 300 Vario-series tractors, and that cutting-edge tech was instrumental in bringing home the award. ...
    Massey Ferguson DM 367 FQ-RC Disc Mower Wins AE50 Award
    Posted On: November 17, 2021
    The mower’s design contributes to a low total cost of ownership and makes it well-suited to cutting forage with minimal crop losses. ...
    Ski-Doo Freeride Wins ‘Best Of The Best’ Honor In 2021 Red Dot Awards
    Posted On: May 19, 2021
    Ski-Doo’s Skandic Wide-Track snowmobile and LinQ Sleigh cargo accessory also took home Red Dot Awards with the expert jury noting their high levels of flexibility and functionality. ...
    John Deere Receives Six AE50 Awards For Features That Save Farmers Time, Cost & Labor
    Posted On: January 20, 2021
    In all, John Deere received 2021 AE50 Awards for its ExactRate Liquid Fertilizer System, Harvest Monitor SmartClean System, X9 Combines, CH950 Sugar Cane Harvester, HDR Rigid Cutterbar Drapers, and CF Folding Corn Heads. ...
    KUHN Wins 2021 AE50 Award For I-DENSE System Featured In VB 7100 Series Round Balers
    Posted On: January 15, 2021
    I-DENSE pairs an intelligent twin-tensioning arm system with moisture-sensing ability to enable automatic baling pressure adjustments per crop type and conditions. ...
    John Deere Wins 2020 AE50 Awards For Ag Innovation
    Posted On: January 21, 2020
    The awards include accolades for the LS475 liquid-application system, the N500C air drill, and the Quik-Knect System for attaching implements to 1, 2, 3, and 4 Series tractors. ...
    AFS Connect Magnum Series Tractors Receive ASABE 2020 Innovation Award
    Posted On: January 14, 2020
    The prestigious award was given in recognition of the tractors’ integrated data connectivity and monitoring tools, as well as for their new, more comfortable cab design. ...
    KUHN Wins Two AE50 Awards For OptiSense & Optidisc Elite Cutterbar Innovations
    Posted On: December 6, 2019
    The awards recognize the “best innovations in engineering and technology for agricultural, food, and biological systems.” ...
    ASABE Hands New Holland Three 2020 AE50 Awards For Tractor & Air Cart Innovations
    Posted On: November 26, 2019
    The company’s SideWinder Ultra tractor armrest, its Ground Speed Management II for Dynamic Command tractors, and the automatic leveling system in its P-Series air carts all garnered awards. ...
    Case IH Wins Three ASABE AE50 Awards For Innovation
    Posted On: January 29, 2019
    Case IH will take home three AE50 Awards from the American Society of Agricultural and Biological Engineers (ASABE) for new seeding and harvesting technologies it brought to market last year. ...
    John Deere Wins Six AE50 Awards From ASABE
    Posted On: January 17, 2019
    The ag machine manufacturer received awards for innovations on its 6R Series tractors, large square balers, vertical tillage tools, S Series combines, and more. ...
    KUHN Advanced Mixer Control System & Hay Merger Win A Pair Of ASABE AE50 Awards
    Posted On: January 8, 2019
    The American Society of Agricultural and Biological Engineers (ASABE) recently awarded leading agriculture equipment manufacturer KUHN with two of its AE50 awards. ...
      Blog Archive
    Volvo Increases Use Of Recycled Materials In New Heavy-Duty Truck Models
    Posted 25/06/2026
    Volvo Trucks has increased the use of recycled and renewable materials in its newest heavy-duty truck models, reflecting the company’s effort to reduce the environmental impact from truck manufacturing. ...
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    Kawasaki Updates Ninja ZX-10R Style & Tech For 2026
    Posted 16/06/2026
    Kawasaki recently announced that updates it previewed late last year are live now throughout the ZX-10R superbike family. ...
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    Reach Buyers Anywhere With International Truck Sales Platforms From Sandhills
    Posted 08/06/2026
    Sandhills Global offers local platforms for selling used trucks and trailers in nearly every region in the world. ...
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    Bobcat Introduces Rental-Ready PA375V Portable Air Compressor
    Posted 14/05/2026
    Bobcat’s new PA375V portable air compressor combines reliable air output, simplified service access, and long runtime for rental environments, contractors, and utility customers. ...
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    Honda Pioneer 1000 Marks 10 Years With Complete Overhaul
    Posted 02/04/2026
    To celebrate the 10th anniversary of the Pioneer 1000, Honda gave the side-by-side a complete overhaul and three trim options, one of which is the first to feature a standard, fully enclosed HVAC cab. ...
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    Caterpillar’s 6015 Mining Shovel: More Tons Per Year, Not More Cost Per Ton
    Posted 25/02/2026
    Caterpillar’s redesigned 6015 mining shovel targets lower cost per ton with 5.5%+ fuel savings, greater uptime, standard bucket linkage autolube, and a more durable undercarriage and slew bearing. ...
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    John Deere 1 Series Compact Utility Tractors Get 2027 Redesign With Improved Comfort & Serviceability
    Posted 24/02/2026
    John Deere recently unveiled the new 1 Series compact utility tractor line, redesigned for the 2027 model year with new options, including an HVAC cab on select models, ergonomic upgrades, and easier maintenance. ...
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    2026 Honda Talon 1000 Sport UTV Lineup Includes 1000R Models Featuring Larger Tires
    Posted 23/02/2026
    The 2-seat Talon 1000R Fox Live Valve and the 4-seat 1000R-4 Fox Live Valve now come standard with 30-inch tires, improving performance in rougher, more technical riding conditions. ...
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    Case IH Debuts Farmall 35A & 40A Compact Tractors At National Ag Shows
    Posted 19/02/2026
    Designed for versatility, efficiency, and operator comfort, Case IH’s Farmall 35A and 40A tractors feature a wide step-through platform, ergonomic controls, and a cushioned seat for long workdays. ...
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    Kuhn’s High-Capacity 9600 Folding Grain Drill: More Planting, Less Filling
    Posted 13/02/2026
    Kuhn’s new 9600 folding mechanical grain drill for small grains and cover crops offers 3.43 bu/ft capacity, simple rate changes, multiple row spacings, and consistent seed placement in varied fields. ...
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